We are living in an era of rapid change for CMOs. New opportunities and challenges are emerging at an unprecedented rate, going far beyond incremental innovation. These changes are affecting the very nature of the marketing profession. The way in which organisations and brands reach their target audiences has been fundamentally transformed by the rise of the internet, digitalisation, social media and, more recently, AI.
In collaboration with CMOtalk and Capgemini, we present our latest white paper, which reveals the five modules of DNA-driven innovation.
Thank you for your interest in the 'DNA-Driven Innovation' white paper. We will email it to you as soon as possible.
Growth research study
Developed by CMOtalk and Kantar, The State of Marketing 2025 reveals how Dutch CMOs define and achieve growth today. Find out what drives sustainable brand growth, how marketing is strengthening its strategic role and how AI can accelerate human creativity.
It is an inspiring vision of the future of marketing, where creativity, data and purpose come together to reshape growth.
Thank you for your interest in the white paper, 'The State of Marketing in 2025'. We will email it to you as soon as possible.
Get in contact
Do you have a question about CMOtalk, or would you like to connect with us? Feel free to get in touch via email.
